University Master's Degree in Cultural Management (inter-university: UOC, UdG)

This Master's Degree has been offered since 2009, co-organised by the Universitat Oberta de Catalunya (Open University of Catalonia) and the University of Girona. It is a clearly consolidated training offer, and enrolment reflects the interest generated by these studies and the professional opportunities they afford students. There are currently more than 150 students enrolled per semester, with a graduation rate of approximately 80%. 

It is an official degree that is clearly international in scope. The syllabus offers a comprehensive, cross-disciplinary and globalising approach to cultural management. In addition, it also has a professional focus profile and an entrepreneurial perspective, which means that students can undertake face-to-face or virtual internships with a teaching team that draws on the experience and prestige of two universities and comes from the academic and professional environment.

It opens up employment opportunities in many professions in the world of art, culture, communication, the institutions, heritage, the cultural industries and tourism, as cultural advisor, events organiser, cultural entrepreneur, researcher, director of marketing and communications, managerial roles, etc. The cultural manager can develop a wide range of responsibilities in different institutions, such as museums, theatres, art galleries, exhibitions, public administrations, private foundations, festivals and numerous events in both the public and the private spheres.

Collaboration with the University of Girona’s Master in Cultural Tourism

The Chair actively collaborates with the University of Girona's Master in Cultural Tourism with the UNESCO - Unitwin Module "Tourism Management of the World Heritage of Humanity” certification. This is being organised Field Trip with the aim of studying and observing on site how a World Heritage Site is managed from a tourism point of view, and of analysing the declaration’s impact on the site. 

Postgraduate course. Wellness tourism: innovation and awareness

Do you have a passion for the world of wellness and travel? Would you like to make it your lifestyle, introduce it into your business or to add value to the project you're on? Demand has started to grow over the last few years in the Wellness Tourism sector, a type of travel not just for improving people’s health and wellness, but also for constructing destinations and leading companies with greater awareness. This type of tourism has growing in strength and demand, in particular, since after the pandemic.

You can now train professionally in this area, in what is the sector’s first specialist university course, organised by the Faculty of Tourism at the Universitat de Girona, in collaboration with the Girona Costa Brava Pyrenees Tourism Board, the Institute of Silence, the UNESCO Chair and the Health Tourism World Wide Association. The course brings together the best international professionals with long experience in such types of tourism.

This course is aimed at:

*  Tourism professionals who wish to specialise.

*  Entrepreneurs who wish to start a new related project in this area in growing demand.

*  Hotels that want to introduce wellness into their range of offers.

*  Students interested in specialising in the world of wellness tourism.

*  Services, producers or traders who wish to introduce wellness into their businesses and projects.

*  Hospitals and medical centres that want to bring value to their range of offers and improve their services.

*  Wellness therapists and professionals who wish to open their activity to the world of tourism and travel.

The course will be given over two weekends. The first weekend, the more theoretical of the two, will centre on the concepts of wellness and happiness focusing on enterprises and tourism, religious and spiritual tourism, sustainability and regenerative tourism, heritage and culture, holy spaces and pilgrimages and so on.

The second weekend, the more practical of the two, will focus on the creation and guidance of wellness experiences. It will therefore talk about accommodation and aware enterprise, creativity and innovation, life purpose and so on.

Both weekends will involve wellness practicals, such as mindfulness, forest baths and aware movement, to enjoy a deep, holistic immersion from the course.

Once the course has been finished, participants will have a couple of months to perform the work to be used for assessing the course. Participants are required to attend a minimum of 80% of the classes to obtain the Universitat de Girona’s certificate.

This is a specific, unofficial qualification degree.

The course will be held at the Sant Daniel Monastery, a heritage space of great value and beauty and surrounded by an inspiring silence for carrying out proposed experiences. Students and teaching staff they will live together during all the weekend, where they will be able to share classes, experiences and meals. It will start at 4 pm on Friday, and finish after lunch on Sunday.

Taking part in will be teaching staff from the Universitat de Girona, professionals from various areas in wellness and tourism, in addition, this year, to teachers specialising in wellness tourism of welfare from University of Budapest.

The teaching staff taking part in the first weekend will be:

László Puczko: Founder of Hungary-based Health Tourism Worldwide (HTWW) – successor to The Tourism Observatory for Health, Wellness and Spa) – László Puczko has been working in the field of travel and health for 20+ years. A wellbeing experience engineer, economist, strategist, and arts & design manager experienced in both private and public sector environments, he has been lecturing and running customized training, masterclasses, and development projects in over 40 countries all around the world. Actively involved both in the industry as well as academic arenas, and author of numerous industry reports and publications, László is also a hot spring and wellness enthusiast.

Dr Melanie Kay Smith: is passionate about wellness as a lifestyle as well as an academic interest. She has been immersed in this topic for more than 20 years, sharing her ideas in numerous countries around the world as a teacher, author and invited speaker. She has researched and written about many themes including transformational wellness, spa experience creation, spiritual tourism, the wellbeing benefits of nature and resident quality of life.

Eli Díez: Holder of a diploma in tourism from the Universitat de Girona, a Master’s degree in OMT-UOC Tourist Destination Planning and Management, certified in Regenerative development applied tourism by the Global Regenerative Tourism Initiative. Fortunate to live and work in Matarrany, in the province of Terol, Aragon. With 28 years’ experience in tourism behind me, my initial background as an entrepreneur taught me that enthusiasm, perseverance and effort are essential in any project. I presently occupy the job of tourist management officer at the Matarranya Provincial Council. Happy and honoured to be able to continue sowing the seeds of the regenerative in tourism.

Silvia Aulet: Born in the Santuari del Far. I am a lecturer and researcher at the Faculty of Tourism at the Universitat de Girona. I have focused my research on holy spaces, such as sanctuaries, spiritual tourism and religious tourism, especially in the potential they have for transforming individuals and society, and to foster a culture of peace and dialogue. Which is why I have been collaborating with several institutions and organisations, as Future for Religous Heritage. I am also the UdG’s Director of the UNESCO Chair of Cultural Policies and Cooperation”.

Edgar Tarrés: Co-Founder of the Institute of Silence. A lecturer of Wellness and Happiness at the Faculty of Tourism at the Universitat de Girona. A lecturer in Life Purpose in the Master Mindfulness Remind Mindfulness Remind of Aware Enterprises at the Universitat de Barcelona. Lecturer in Master de Turismo de Salud e interior de la Universidad de Vigo. Contributor to Rovira i Virgili. Designs wellness experiences and training programmes for corporations and tourist destinations. Wellness Tourism consultant. He edited the book, Mindful Travel.

 

The second weekend will feature:

David Isern: Tourist employer and permaculturer. He studied hotel management in Barcelona and in l'École Hôtelière de Lausanne (Switzerland). He is a great activist and takes part in many Pyrenees associations. This is the third generation to lead a project that is bears the name of Cerdanya Ecoresort and includes not just accommodation enterprises (hotel, aparthotel, camping and bungalow park) but also service enterprises (children’s activities and adventure, rural environment farms), wellness (Integrative health and wellness centre) as well as a travel agency and the new agricultural Permaculture company. From October 2016 they have been relaunching the enterprise under a new paradigm founded with the nature, spirituality and a healthy approach and with the aim of awakening awareness. He is the creator of the programmes Life Reset.

Victor Martín: the Creative director of Disconnections, an organisation specialising in experiences for companies in Nature. Inspiring through Nature.

Sílvia Grau: I have a special interest in entrepreneurship and experience as a mentor for accompanying projects in cultural and creative areas. Teaching has given me the opportunity to show several paths for working towards another and setting out an opportunity for work on my own account. My aim is to identify limitations and bring awareness to our service to create!

Jordi Reixach: Attracted, without any apparent remedy, by silence. No space, no time, no ego, no nothing. Wherever possible, and where there is an unlimited freedom to create.Co-Founder of the Institute of Silence. A lecturer in creativity at the Faculty of Tourism at the Universiat of Girona, a lecturer in creativity and innovation at the Culinary Institute of Barcelona, and a marketing and innovation consultant in projects with soul. Soul with a transformational and revolutionary vocation. 

Edgar Tarrés.

 

Participants have an opportunity to attend only the sessions of the lecturers Melanie K. Smith and László Puczko, on Saturday 2 March. This session will be in English.

 

PRICE

The Wellness Tourism: Innovation and Awareness specialisation course: Innovation and Consciousness costs €950. This price includes classes, accommodation and meals at the Sant Daniel Monastery, teas and experiences carried out.

If you book before 1 January 2024, the price will be €860 (50% before 1 January 2024. The rest before 15 February 2024).

 

If you are keen to introduce yourself to a highly placed profession, having considerable impact for persons, enterprises and area, this is your course. A very practical course, with the latest trends in the sector, and with very useful learning to innovate and develop creative projects bringing value to your world. Ask for information right now, and make sure you get your place!

Call now on 606579826 or email to go@edgartarres.com to find out, no commitment.

The customised training programme was developed by the UNESCO Chair with the aim of offering individuals and organisations the training activity best suited to their needs and interests, both in terms of research and investigation and in the development and implementation of projects.

Currently this type of training is primarily focused on cultural diversity and creativity.