1. Introduction
2. What is Entrepreneurship?
Definition, types, myths, and process overview
Entrepreneurship tools: how can be measured entrepreneurship?
Discussion and debate
3. What that’s it mean to be an entrepreneur
Discussion and debate
4. Economic function of the entrepreneur
Knowing yourself as entrepreneur
Entrepreneurial qualities and skills
Entrepreneurship tools: knowing you, self test
How to hire right people
Discussion and debate
5. New venture statistics
Local, global statistics
GEM data
Learning from other countries
Discussion and debate
6. The “Entrepreneurial Mindset”: When Ideas Meet Opportunity . . .
Defining opportunity
Distinguishing ideas from opportunities: Key characteristics
Entrepreneurship tools: conceptual map
Discussion and debate
7. Generating Business Ideas
Creativity & innovation
Creativity techniques
Entrepreneurship tools: project management
Discussion and debate
8. Entrepreneurship research
Articles analysis
Discussion and debate
9. Industry Analysis: Macroenvironment
Environmental change & business trends
Digital tools. Digital reputation
Entrepreneurship tools: European curriculum
Discussion and debate
10. The business model.
The blue ocean strategy
Discussion and debate
11. The Osterwalder Canvas
Discussion and debate
12. Transversal project: From the idea to action. Summary
Entrepreneurship tools: collaborative tools
The course will involve a lecture format with extensive interaction between students and the instructor. The teaching style will mix theory and academic concepts with practical applications.
All the classes will have a large support of multimedia resources.
Students will be challenged to develop a concept or idea, and then apply it in real-world entrepreneurial contexts.
Personal responsibility
Please treat this class as you would a job, understanding that due dates must be met, and attendance is expected and noted. Attendance is required. It is not an option. The course involves regular attendance at classes and completion of all proposed activities. Excused absences consist of illness (with doctor’s note). Interviews are NOT considered excused absences. Students who anticipate scheduling conflicts should not enrol in the course. The instructor will take attendance at all class sessions. Virtual participation in class would be considered, talk with the professor before enrolment.
An attendance of less than 7 classes (excused or not) involve the completion of a final exam to pass the course.
The final score is calculated according to the following table:
Class attendance and contribution/participation: 30% (score proportional to attendance and participation)
Homework activities (deliveries): 70% (all homework activities must be completed)
All activities have to be delivered the day fixed by teacher. Every day of delay substracts a point from the final score. More than seven days of delay will be considered “not delivered”.
Criteris específics de la nota «No Presentat»:
Segons normativa de la Universitat de Girona:
La qualificació de "No Presentat" exhaureix convocatòria de qualificació als efectes previstos en la normativa de Permanència i progressió en estudis de grau de la Universitat de Girona.
Each student is expected to attend all classes: study and analyse assigned readings; participate in class discussions and complete all assignments on time. Some work maybe group assigned.
You are expected to come to class prepared, and play an active in the discussions that take place during class periods. This means reading all assignments and preparing all cases in advance. The issue is the quality of your contribution more than the quantity.
Participation/contribution includes asking questions, answering questions, agreeing or disagreeing with points made by the instructor or your peers, insights provided regarding the assigned cases, and examples that you bring into class of issues we are discussing.