UdG Employment > Youth Guarantee (G)Innova > Training
Go to content (click on Intro)
UdG Home UdG Home
UdG 30 years
Close
Menu

Youth Guarantee (G)Innova

Training

Training Programme (G) Innovate

The aim of the (G) Innova training plan is to offer training to 60 young people on the programme to boost their employability and professional skills and extend their competitiveness in the labour market, taking into account their interests and aptitudes and the needs of new technology firms in the labour market in the territory, as well as entrepreneurship.

The programme includes training with a choice between Strategic and digital marketing or Financial planning and investment strategy.The training will be face to face, last 50 hours and be taught by lecturers specialising in the area.

Young people on the programme will be offered the complementary training module on environmental awareness, gender equality and hygiene and safety at work, which has a duration of 10 hours.

Training

Participants will be able to study one of the following training specialities:

OPTION 1: DIGITAL STRATEGIC MARKETING I (50hr)

Goal:
To identify the fundamental concepts of strategic marketing so as to determine the market sector a product is positioned in and devise a marketing plan that enables companies to grow and stand out before their consumers, bearing in mind their users’ needs.

Modules:

  • Module 1. Foundations of marketing and its value in enterprises (22hr).
  • Module 2. Segmentation, positioning and branding (10hr).
  • Module 3. Integration: marketing on and off (digital marketing). Marketing plans (18hr).

OPTION 2: FINANCIAL FAMILY PLANNING AND INVESTMENT STRATEGY (50hr)

Goal:
To advise clients in financial planning and selecting investment styles through the use of various financial tools.

Modules:

  • Module 1. Adapting the various investment styles to advised customer or investor profiles (25hr).
  • Module 2. Analysing national and international financial markets to obtain the minimum necessary private information for advising customers, the means for achieving short-, medium- and long-term goals (25hr).

In addition, participants will carry out the following complementary training:

  • ENVIRONMENTAL AWARNESS, GENDER EQUALITY AND OCCUPATIONAL SAFETY AND HYGIENE (10hr)

PROSPECTING

(G) Innova designs the prospecting to act as a link between young people and the world of enterprise. Prospecting will enable connections between young people's professional goals and the need for jobs in companies.

Prospectors (75% of day in total) will work towards enabling participants on the programme to obtain sustainable and quality employment in line with their professional goals and will also work with companies so that they can incorporate the necessary profiles for their competitiveness.

The prospectors and the tutor will constantly be in touch and the necessary information will be provided for... 130 enterprises will be contacted to achieve the 45% target of the young people’s placements.

Choose which types of cookies you accept which the University of Girona can store in your browser.

Those that are essential for enabling your connection. There is no option for disabling them, as they are necessary for the functioning of the website.

These enable your options to be remembered (for example language or region you are accessing from), to provide you with advanced services.

They provide statistical information and enable improved services. We use Google Analytics cookies which you can deactivate by installing this plugin.

To offer advertising contents relating to the interests of users, either directly, or through third parties (“adservers”). These must be activated if you wish to see the YouTube videos uploaded to the University of Girona’s website.