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Study

Offer of subjects for academic course 2012-2013

Bachelor's degree in Tourism

Foundations and dimensions of tourism30.00 credits

Name of the subject and description Type Credits Group Duration

Introducció al turismeIntroducción al turismoIntroduction to Tourism  (3108G01001)

Bbasic 6.00 A1 1first semester
A2 1first semester
B1 1first semester
B2 1first semester

Dimensió socio-cultural del turismeDimensión socio-cultural del turismoSocio-cultural dimension of tourism  (3108G01002)

Presentation of the main theories of tourism.Relationship between hosts and guests.Analysis of the main social and cultural impacts of tourist activity.Types of tourists.Analysis of the tourist experience.

Bbasic 6.00 A1 1first semester
A2 1first semester
B1 1first semester
B2 1first semester

Dimensió econòmica del mercat turísticDimensión económica del mercado turísticoThe economic dimension of  the tourism market  (3108G01003)

Structure of the tourism market and analysis of its economic dimension.Recognition of the main agents who take part in tourist activity, main national and international markets, dynamics of tourist flows.Analysis of the main economic impacts of tourist activity.

Bbasic 6.00 A1 1first semester
A2 1first semester
B1 1first semester
B2 1first semester

Dimensió territorial del turismeDimensión territorial del turismoTerritorial dimensions of tourism  (3108G01004)

Presentation of the spatial dimension of tourism and of the potential resources for developing tourist activity in the area.Space as a basis of the tourism offer.Centres of outbound tourists and recipients.Analysis of the main environmental impacts of tourist activity.

Bbasic 6.00 A1 2second semester
A2 2second semester
B1 2second semester
B2 2second semester

Dimensió jurídica del turismeDimensión jurídica del turismoLegal Dimensions of Tourism  (3108G01005)

Introduction to Tourism Law.Tourism regulations and tourism contracts.The public administrations and their tourism activity.Organization and competences of the tourism administration.

Bbasic 6.00 A1 2second semester
A2 2second semester
B1 2second semester
B2 2second semester

Financial and commercial techniques of tourism companies12.00 credits

Name of the subject and description Type Credits Group Duration

Màrqueting turísticMárqueting turísticoTourism marketing  (3108G01006)

Introduction to the basic elements of marketing applied to the tourism sector.Definition of the basic concepts, the elementary instruments of the discipline and the set of operational marketing techniques; creation of tourist products, setting prices, communication and distribution.

Bbasic 6.00 A1 2second semester
A2 2second semester
B1 2second semester
B2 2second semester

Comptabilitat d'empreses turístiquesContabilidad de empresas turísticasAccountancy for Tourism businesses  (3108G01007)

Basic accounting process and technique in tourism sector companies.Determining costs and their use in decision making.Direct and indirect tax accounting.Sources of funding for tourism businesses.

Bbasic 6.00 A1 1first semester
A2 1first semester
A3 1first semester
B1 1first semester
B2 1first semester

Tourism techniques6.00 credits

Name of the subject and description Type Credits Group Duration

Tècniques quantitatives i qualitatives aplicades al turismeTécnicas cuantitativas y cualitativas aplicadas al turismoQualitative and quantitative techniques applied to Tourism  (3108G01008)

Qualitative and quantitative analysis techniques for tourism researchFundamental concepts.Descriptive statistics and univariate and bivariate statistical inference.Methodology of questionnaires.The time series.

Bbasic 6.00 A1 1first semester
A2 1first semester
A3 1first semester
B1 1first semester
B2 1first semester
B3 1first semester

Tourist destinations18.00 credits

Name of the subject and description Type Credits Group Duration

Tipologies i estratègies de destinacions turístiquesTipologías y estrategias de destinos turísticosClassification and strategies of tourism destinations  (3108G01018)

OBCompulsory 6.00 A1 1first semester
A2 1first semester
B1 1first semester
B2 1first semester
ER 2second semester
SO 1first semester

Ordenació i planificació del territoriOrdenación y planificación del territorioTerritorial Regulation and Planning  (3108G01074)

OBCompulsory 6.00 A1 1first semester
A2 1first semester
B1 1first semester
B2 1first semester
ER 1first semester

Organization and management of the tourism company12.00 credits

Name of the subject and description Type Credits Group Duration

Gestió econòmica i control d'empreses turístiquesGestión económica y control de empresas turísticasEconomic Management and Control of Tourism Businesses  (3108G01077)

OBCompulsory 6.00 A 1first semester
B 1first semester
ER 1first semester

Organització d'empreses turístiquesOrganización de empresas turísticasThe organisation of tourism companies  (3108G01078)

OBCompulsory 6.00 A 1first semester
B 1first semester
ER 1first semester

Management of accommodation, intermediation and tourist distribution12.00 credits

Name of the subject and description Type Credits Group Duration

Gestió d'allotjaments i restauracióGestión de alojamientos y restauraciónManagement of Accommodation and Catering Businesses  (3108G01079)

Bbasic 6.00 A1 2second semester
A2 2second semester
B1 2second semester

Gestió d'intermediació, transport i distribucióGestión de intermediación, transporte y distribuciónManagement of tourism intermediaries, Transport and Distribution  (3108G01080)

Bbasic 6.00 A1 2second semester
A2 2second semester
B1 2second semester

Tourism resources and products27.00 credits

Name of the subject and description Type Credits Group Duration

Patrimoni de les destinacionsPatrimonio de los destinosTourism Destinations Heritage  (3108G01073)

OBCompulsory 4.00 A1 2second semester
A2 2second semester
A3 2second semester

Administració pública de recursosAdministración pública de recursosPublic Administration of Resources  (3108G01083)

OBCompulsory 4.00 A1 2second semester
A2 2second semester
A3 2second semester
ER 2second semester

All the following requirements must be met

Name of the subject and description Type Credits Group Duration

Patrimoni de les destinacionsPatrimonio de los destinosTourism Destinations Heritage  (3108G01073)

OBCompulsory 4.00 A1 2second semester
A2 2second semester
A3 2second semester

Administració pública de recursosAdministración pública de recursosPublic Administration of Resources  (3108G01083)

OBCompulsory 4.00 A1 2second semester
A2 2second semester
A3 2second semester
ER 2second semester

Optional subjects 27.00 credits

Name of the subject and description Type Credits Group Duration

Creació d'empreses turístiquesCreación de empresas turísticasThe Creationof Tourism Businesses  (3108G01028)

OPoptional 3.00 A 2second semester
ER 2second semester

Direcció hoteleraDirección hoteleraHotel Management  (3108G01029)

OPoptional 3.00 A 2second semester
ER 2second semester

Gastronomia i enologiaGastronomía y enologíaGastronomy and enology  (3108G01038)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Gestió de la rendibilitatGestión de la rentabilidadCost effectiveness (profitabiliy) management  (3108G01041)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Guiatge turísticGuiaje turísticoTour Guiding  (3108G01047)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Patrimoni turístic de CatalunyaPatrimonio turístico de CataluñaThe Cultural heritage of Catalonia  (3108G01059)

OPoptional 3.00 A 2second semester
ER 2second semester

Tècniques de comunicació aplicades al turismeTécnicas de comunicación aplicadas al turismoCommunication techniques applied to tourism  (3108G01068)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Transport turísticTransporte turísticoTourism transportation  (3108G01069)

OPoptional 3.00 A 2second semester
ER 1first semester
SO 2second semester

Polítiques turístiques i crisiPolíticas turísticas y crisisTourism Policy and Crisis  (3108G01089)

Tourism taxation, ecotax and other taxes on tourist activity.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Geografia turística d'AmèricaGeografía turística de AméricaThe Tourism Geography of America  (3108G01090)

The subject is designed as a journey through the main geographic settings in the contemporary world.It not only offers an overview of the superficial elements of world geography but also an introduction to the structural elements, geopolitics, social relationships, different cultures and religions, which enable students to understand why the world is the way it is today, and how this affects tourism.

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Nous turistesNuevos turistasNew Tourists  (3108G01091)

Movements that are appearing with the development of society, from the tourist 2.0, to the slow tourist and solidarity tourist.The new leisure culture.Culture as a leisure activity.Postmodernity.The specialist tourist.

OPoptional 3.00 A 2second semester
ER 2second semester

Protecció del turista com a consumidorProtección del turista como consumidorTourism Consumer Protection  (3108G01092)

Analysis of how tourists are protected from commercial malpractices and the publicity of companies and institutions, and when they acquire a service outside the commercial establishment or remotely, in particular via electronic means.Tourism companies taken on some information duties and the delivery of the general conditions of contracting also has to fulfil some specific requirements.Often tourists have to ask for consumer credit to travel and this situation also deserves special protection.Tourists can enforce these and other rights as a consumer before the courts or using an alternative conflict resolution system, such as mediation or consumer arbitration.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Turisme solidari i de cooperacióTurismo solidario y de cooperaciónSocial Tourism  (3108G01093)

Identifying solidarity tourism.Tourism as an engine for development and poverty reduction in underdeveloped regions.Community based tourism.Cooperation of the third sector in the structuring of the tourist offer Volunteer tourism.Organizational formulas.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Oficines de turisme i tècnics localsOficinas de turismo y técnicos localesTourism Offices and Local Managers  (3108G01094)

The profile of the tourism professional at the service of the local DMOs.Tourism offices as agents for local promotion and development.Case study

OPoptional 3.00 A 1first semester
ER 1first semester

Turisme de negocis i esdevenimentsTurismo de negocios y eventosBusiness and Event Tourism  (3108G01095)

Importance of business and events tourismEntity of management of the tourism of businesses: Convention Bureaus, OPCs.Necessary infrastructure.Identification of the needs and behaviour of the demand of businesses.

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Protocol d'esdevenimentsProtocolo de eventosEvent protocol  (3108G01096)

Tools and content of public relations.Rules of protocol in public events.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Habilitats comunicativesHabilidades comunicativasCommunication Skills  (3108G01097)

Tools for the oral and written communication.Verbal and non verbal communication.Writing of reports.Negotiation

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Instal·lacions d'ociInstalaciones de ocioLeisure Facilities  (3108G01100)

Typologies of leisure facilities.Study in depth of some example of thematic, aquatic park, ludic centre...

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Turisme 2.0Turismo 2.0Tourism 2.0  (3108G01101)

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Turisme esportiuTurismo deportivoSports Tourism  (3108G01102)

Importance of sports tourism.Typology.Identification and needs and behaviour of demand.

OPoptional 3.00 A 2second semester
ER 1first semester
SO 2second semester

Viatge d'estudiViaje de estudioStudy Visit  (3108G01103)

Intensive programme for the knowledge of touristic destinations field.

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Practicum12.00 credits

Name of the subject and description Type Credits Group Duration

PràcticumPrácticumInternship  (3108G01016)

Extending knowledge, skills and attitudes, putting students in contact with the business reality of the tourism sector, completing and complementing their theoretical training with practical experience.

EPExternal Placements 12.00 A Aannual
ER Aannual
B Aannual

Bachelor's Thesis15.00 credits

Name of the subject and description Type Credits Group Duration

Treball final de grauTrabajo final de gradoFinal project  (3108G01017)

Study introducing research.It includes two large possible working groups: (1) empirical analyses and (2) practical applications, in which the content and fundamental skills of the degree are integrated.

OBCompulsory 15.00 A Aannual
B Aannual

Optional modules + academic recognition36.00 credits

Name of the subject and description Type Credits Group Duration

Creació d'empreses turístiquesCreación de empresas turísticasThe Creationof Tourism Businesses  (3108G01028)

OPoptional 3.00 A 2second semester
ER 2second semester

Direcció hoteleraDirección hoteleraHotel Management  (3108G01029)

OPoptional 3.00 A 2second semester
ER 2second semester

Gastronomia i enologiaGastronomía y enologíaGastronomy and enology  (3108G01038)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Gestió de la rendibilitatGestión de la rentabilidadCost effectiveness (profitabiliy) management  (3108G01041)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Guiatge turísticGuiaje turísticoTour Guiding  (3108G01047)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Patrimoni turístic de CatalunyaPatrimonio turístico de CataluñaThe Cultural heritage of Catalonia  (3108G01059)

OPoptional 3.00 A 2second semester
ER 2second semester

Tècniques de comunicació aplicades al turismeTécnicas de comunicación aplicadas al turismoCommunication techniques applied to tourism  (3108G01068)

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Transport turísticTransporte turísticoTourism transportation  (3108G01069)

OPoptional 3.00 A 2second semester
ER 1first semester
SO 2second semester

Polítiques turístiques i crisiPolíticas turísticas y crisisTourism Policy and Crisis  (3108G01089)

Tourism taxation, ecotax and other taxes on tourist activity.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Geografia turística d'AmèricaGeografía turística de AméricaThe Tourism Geography of America  (3108G01090)

The subject is designed as a journey through the main geographic settings in the contemporary world.It not only offers an overview of the superficial elements of world geography but also an introduction to the structural elements, geopolitics, social relationships, different cultures and religions, which enable students to understand why the world is the way it is today, and how this affects tourism.

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Nous turistesNuevos turistasNew Tourists  (3108G01091)

Movements that are appearing with the development of society, from the tourist 2.0, to the slow tourist and solidarity tourist.The new leisure culture.Culture as a leisure activity.Postmodernity.The specialist tourist.

OPoptional 3.00 A 2second semester
ER 2second semester

Protecció del turista com a consumidorProtección del turista como consumidorTourism Consumer Protection  (3108G01092)

Analysis of how tourists are protected from commercial malpractices and the publicity of companies and institutions, and when they acquire a service outside the commercial establishment or remotely, in particular via electronic means.Tourism companies taken on some information duties and the delivery of the general conditions of contracting also has to fulfil some specific requirements.Often tourists have to ask for consumer credit to travel and this situation also deserves special protection.Tourists can enforce these and other rights as a consumer before the courts or using an alternative conflict resolution system, such as mediation or consumer arbitration.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Turisme solidari i de cooperacióTurismo solidario y de cooperaciónSocial Tourism  (3108G01093)

Identifying solidarity tourism.Tourism as an engine for development and poverty reduction in underdeveloped regions.Community based tourism.Cooperation of the third sector in the structuring of the tourist offer Volunteer tourism.Organizational formulas.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Oficines de turisme i tècnics localsOficinas de turismo y técnicos localesTourism Offices and Local Managers  (3108G01094)

The profile of the tourism professional at the service of the local DMOs.Tourism offices as agents for local promotion and development.Case study

OPoptional 3.00 A 1first semester
ER 1first semester

Turisme de negocis i esdevenimentsTurismo de negocios y eventosBusiness and Event Tourism  (3108G01095)

Importance of business and events tourismEntity of management of the tourism of businesses: Convention Bureaus, OPCs.Necessary infrastructure.Identification of the needs and behaviour of the demand of businesses.

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Protocol d'esdevenimentsProtocolo de eventosEvent protocol  (3108G01096)

Tools and content of public relations.Rules of protocol in public events.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Habilitats comunicativesHabilidades comunicativasCommunication Skills  (3108G01097)

Tools for the oral and written communication.Verbal and non verbal communication.Writing of reports.Negotiation

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Allotjament extrahotelerAlojamiento extrahoteleroNon-Hotel Accommodation Sector  (3108G01098)

Specificities of management and operating of companies of extrahotel accommodation, with special incidence in the campings, houses of rural tourism, the touristic apartments, second residences, seasonal rents, exploitations by turns, exchanges of houses.

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Instal·lacions d'ociInstalaciones de ocioLeisure Facilities  (3108G01100)

Typologies of leisure facilities.Study in depth of some example of thematic, aquatic park, ludic centre...

OPoptional 3.00 A 1first semester
ER 1first semester
SO 2second semester

Turisme 2.0Turismo 2.0Tourism 2.0  (3108G01101)

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

Turisme esportiuTurismo deportivoSports Tourism  (3108G01102)

Importance of sports tourism.Typology.Identification and needs and behaviour of demand.

OPoptional 3.00 A 2second semester
ER 1first semester
SO 2second semester

Viatge d'estudiViaje de estudioStudy Visit  (3108G01103)

Intensive programme for the knowledge of touristic destinations field.

OPoptional 3.00 A 2second semester
ER 2second semester
SO 1first semester

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