CG.2. Expressar-se amb correcció, oralment i per escrit CE.16. Classificar els elements estructurals i funcionals de la Web 2.0 i 3.0
1. Introduction to a Comunity manager 2. Attendance to external activities 3. Information search and management 4. Participatory classes, analysis/viewing/audition/case studies, discussion 5. Preparation of papers and reports 6. individual study 7. Reading/commenting on texts
Tipus d’activitat Hores amb professor Hores sense professor Hores virtuals amb professor Total Anàlisi / estudi de casos 10,00 15,00 0 25,00 Elaboració individual de treballs 12,00 15,00 0 27,00 Prova d'avaluació 3,00 20,00 0 23,00 Total 25,00 50,00 0 75
(2014-04-01). Ondore quiere hacer crecer a las pymes. Expansión (Mexico City, Mexico),, , a https://omnia.udg.edu/discovery/search?query=any,contains,%22comunity%20manager%22&tab=Everything&search_scope=MyInst_and_CI&vid=34CSUC_UDG:VU1&offset=0 Catàleg (2001-05-14). PUBLICITY MANAGER. The Publishers weekly, 248(20), 91-91, a https://omnia.udg.edu/discovery/fulldisplay?docid=cdi_gale_lrcgauss_A74827426&context=PC&vid=34CSUC_UDG:VU1&lang=ca&search_scope=MyInst_and_CI&adaptor=Primo%20Central&tab=Everything&query=any,contains,%22publicity%20manager%22&offset=0 Catàleg Yu, Mingzhou, Liu, Fang, Lee, Julie, Soutar, Geoff (2018-11-22). The influence of negative publicity on brand equity: attribution, image, attitude and purchase intention. The journal of product & brand management, 27(4), 440-451, a https://omnia.udg.edu/discovery/fulldisplay?docid=cdi_proquest_journals_2136455131&context=PC&vid=34CSUC_UDG:VU1&lang=ca&search_scope=MyInst_and_CI&adaptor=Primo%20Central&tab=Everything&query=any,contains,%22publicity%20manager%22&facet=searchcreationdate,include,2018%7C,%7C2022&offset=0 Catàleg Abernethy, Margaret A, Anderson, Shannon W, Nair, Sujay, Jiang, Yile (Anson) (2021-05). Manager ‘growth mindset’ and resource management practices. Accounting, organizations and society, 91(), 101200-, a https://omnia.udg.edu/discovery/fulldisplay?docid=cdi_elsevier_sciencedirect_doi_10_1016_j_aos_2020_101200&context=PC&vid=34CSUC_UDG:VU1&lang=ca&search_scope=MyInst_and_CI&adaptor=Primo%20Central&tab=Everything&query=any,contains,%22manager%22&facet=searchcreationdate,include,2020%7C,%7C2024&offset=0 Catàleg
Activitats d'avaluació: Descripció de l'activitat Avaluació de l'activitat % Recuperable Analysis/ Case Studies: exercises Develope /analyse and present a solution to a case study 20 No Develope a Project Develop an individual project as a comunity manager 40 Sí Evaluation Test of all the content developed and case studies. 40 Sí
When evaluating assignments, teacher, pays attention to the topics covered. Each following assignment is assessed with a set of criteria, which allows you to evaluate the student's progress during training: • Selected project for presentation preparation. • Understanding of a comunity manager methodology. • Understanding the resources required to implement the presentation. • The overall impression of the presentations. • Creative (creative inspiration, originality) • Design (style of submission of materials) Criteris específics de la nota «No Presentat»:Qualification: it will be the sum of the evaluation activities defined above. A student will be considered ‘Not presented’ if s/he does not participate in the group project. Avaluació única:1- Develope a project as a comunity manager (30%) and Exam of the subject content and a case study (70 %). Description to subject moodle. Requisits mínims per aprovar:To passa the subject, you have to obtain minimum grade of 5.0
Students are welcome to ask questions by email. This channel will be the ordinary communication channel between the teacher and the students. All the communication will be on Moodle where all information related to the subject will be published to make sure all students have the same information.