1. BLOCK 1: ENGLISH for TOURISM and CAE PRACTICE
2. Managing events.
• A career in events management
• Collocations with event
• Hypothetical situations
• Event concept.
• Explaining and defining. Briefing and clarifying arrangements
• CAE Practice 1
3. Branding in tourism
• Branding in the hospitality industry
• Marketing a national brand image
• Vocabulary: Building a brand
• CAE practice 2
• Writing test # 2: A proposal for a trade fair stand
4. Social media in tourism
• Vocabulary of advertising and publicity
• Web words
• Collocations with marketing words
• Maintaining a website
• CAE practice 3
• Writing test # 3: An essay on technological progress
5. Today’s travel trade sector
• Online purchases of travel products
• Vocabulary of online travel
• Alternative travel agents
• Tour operations management: Contracting with principals
• CAE practice 4
• Potential risks in hotels and restaurants
• Vocabulary: Types of risk
• Best practice in risk management
• Breaking news
• Dealing with crises
• CAE practice 5
7. Tomorrow’s tourism
• Future tourism: fantasy or fact?
• Hotels of the future
• Creating a business plan
• Writing test # 4: A SWOT analysis
• CAE practice 6
8. Practice of a complete CAE examination
9. BLOCK 2: COMMUNICATION and CULTURE
10. Series:Black Mirror, s2 e1 Be right back(2013)
• Writing test #1: an opinion essay
11. Professional language: Running meetings
12. Pronunciation: vowel and consonant sound system
13. Reading 1:Notes from a big country, by Bill Bryson (extracts)
14. Professional language: Negotiations
15. Series: Twin Peaks: s1e1 (1990)
16. Pronunciation: stress & intonation
17. Reading:The top ten ways that culture can affect international negotiations
Requirements concerning the exams for those students who choose formative or ongoing assessment:
Minimum score for written & oral exams (first & second semester): 50.
Written exams: students who pass the first semester exam will just take the 2nd term exam (including just 2nd term contents) in June. However, those who fail this exam in January will have to take a comprehensive exam in June that will include all the contents of the year. If a student fails the June exam, he / she will go straight to the re-sit in late June.
Oral exams: If a student fails the oral exam of the first semester, passing the oral exam of the 2nd semester will be enough to recover that mark, but the mark of the first
semester will be maintained when it comes to establishing the student’s final mark.
Writing tests: Students who do not show up for the writing tests will have to do these writing tasks on the day of the corresponding competence exam. No tasks will be accepted from home.
Choice of assessment type:
Those students who prefer to be assessed just once a year, in other words, those students who relinquish their right to formative assessment in favour of summative assessment, will just sit a written exam (60% of the grade), and an oral exam in June (40%). In these cases the mimimum score will also be a 50.
Criteris específics de la nota «No Presentat»:
Only NO SHOWS will get an NP.
This is a foreign language course of a very different nature. Students have to understand the need to move away from traditional English lessons and to start using English as if they were native speakers. The course requires learners to spend time reading books, articles and to do traditional academic work, but in English.