Dades generals

Curs acadèmic:
2018
Descripció:
Crèdits:
6

Grups

Grup A

Durada:
Semestral, 1r semestre
Professorat:
JAUME - OSCAR GUÍA JULVE  / JAUME MARIN RABIOL
Idioma de les classes:
Anglès (100%)

Altres Competències

  • 1. Define tourism as a system in order to illustrate the importance of partnerships and collaboration networks in tourism destinations.
  • 2. Identify the relevant stakeholders in tourism destinations in order to design effective organizational network and clustering strategies
  • 3. Assess the components of tourism cluster/s (attractions/activities/businesses) or networks in order to analyze the stage of cluster development and the geographical/spatial/economic features that have determined the pattern of linkages between different points of a cluster.
  • 4. Design strategies for cluster development in a tourism destination in order to increase the competitiveness of its businesses and the wealth of the community.
  • 5. Analyse the margins and benefits accruing to the different stakeholders from a tourism product in order to conduct a value chain analysis for a tourism destination
  • 6. Use value chain analysis in order to design an improved pathway for utilizing tourism as a community benefiting / poverty alleviation tool.
  • 7. Communication abilities and language skills. Students should be able to prepare written documents that are clear and concise, using the appropriate style for the intended audience, and prepare and deliver oral presentations that are clear, focused, well-structured, and delivered in a professional manner.
  • Know how to represent the organization
  • 8. Teamwork skills: social competence, cognitive and emotional empathy, and leadership practice. Students should be able to participate collaboratively and responsibly in teams and reflect on their own teamwork, and on the team’s processes and ability to achieve outcomes.
  • 9. Ethical responsibility: Students will have a sound awareness of the ethical, social, cultural and environmental implications of the business practice.

Continguts

1. Tourism as a system

2. Social-Ecological Systems/Panarchy

3. Tourism Value Chain Analysis

4. Cluster development

5. Types of clusters and their life cycle

6. Application of clusters

Activitats

Tipus d’activitat Hores amb professor Hores sense professor Total
Anàlisi / estudi de casos 0 0 0
Total 0 0 0

Bibliografia

  • Noel Scott, Rodolfo Baggio and Chris Cooper (2008). Network Analysis and Tourism: From Theory to Practice. Channel view publication. Catàleg

Avaluació i qualificació

Activitats d'avaluació:

Descripció de l'activitat Avaluació de l'activitat %

Qualificació

10 (A) Excellent: For an excellent performance displaying a high level of command of all aspects of the relevant material, with no weaknesses or only a few minor weaknesses
8.5 (B) Very good: For a very good performance displaying a high level of command of most aspects of the relevant material, with some minor weaknesses
7 (C) Good: For a good performance displaying good command of the relevant material, but also some weaknesses
6 (D) Fair: For a fair performance displaying some command of the relevant material, but also some major weaknesses
5 (E) Adequate: For a performance meeting only the minimum requirements for acceptance
3.5 (Fx) Inadequate: For a performance, which does not meet the minimum requirements for acceptance
0 - 2 (F) Poor: For a performance, which is unacceptable in all respects

Observacions

The class consists of informal lectures combined with class discussions. The purpose of the informal lectures is to present a critical discussion and assessment of the main concepts of the course.
The teaching strategy is to present the concepts of tourism as a system, tourism clusters, and tourism value chain analysis. Students will work on two assignments: one assignment on tourism clusters where they will apply the theories discussed in the lectures and will collect data during their field trip; and a second on value chain analysis, which is a team exercise on a simulated case study. The purpose of these assignments is to allow the students to extend their understanding of and ability to apply the concepts, tools, and theories taught in the lectures in the real-life settings, and to contribute to the student development in terms of disciplinary knowledge, analytic and critical thinking, independent and reflective learning, and information literacy, collaborative work, and effective communication.
Students must also expect to work effectively in teams and to prepare formal written assignments in a clear and logical manner. Thus, this course aims not only to develop the student’s understanding and knowledge of a range of important partnerships and networks in tourism but also to encourage the student to present their analyses and actions in a logical and convincing manner and to clearly show how their conclusions are based on evidence acquired through research.