Estudia

• 1G- Comunicar-se oralment i per escrit en l'idioma propi i en altres llengües estrangeres
• 8G- Ser hàbil en la comunicació i en les relacions interpersonals, utilitzant i seleccionant les tecnologies de la informació i la comunicació més adequades a cada situació

1. BRANDS. Talking about brands. Specific vocabulary to do with brands, products and the market. Skills on taking part in meetings. Language work: Present simple and present continuous. Cambridge Preparation.

2. ORGANISATION. Talking about status within an organisation. Words and expressions to describe company structure. Socialising: introductions and networking. Language work: noun combinations. Cambridge Preparation.

3. ADVERTISING. Discussing authentic advertisements. Words and expressions for talking about advertising. Starting and structuring a presentation. Language work: Articles. Cambridge Preparation.

4. CULTURES. Discussing the importance of cultural awareness in business. Specific vocabulary to do with idioms for talking about business relationships. Skills on social English. Language work: Advice, obligation and necessity. Cambridge Preparation.

5. INTERNATIONAL MARKETS. Discussing the development of international markets. Words and expressions for talking about free trade. Skills on negotiating. Language work: Conditions. Cambridge Preparation.

6. ETHICS. Discussing ethics at work. Specific vocabulary to do with describing illegal activities or unethical behaviours. Skills on considering options. Language work: Narrative tenses. Cambridge Preparation.

7. LEADERSHIP. Discussing the qualities of good leadership. Specific vocabulary to do with describing characters. Skills on presenting. Language work: Relative clauses. Cambridge Preparation.

8. COMPETITION. Working on how competitive the student is. Specific vocabulary on idioms from sport to describe competition. Skills on negotiating. Language work: Passives. Cambridge Preparation.

• Cotton, D. Falvey, D. y Kent, S. (2010). Market Leader Intermediate- Business English Course Book. Pearson Longman.
• McCarthy, M., McCarten, J., Clark, D. y Clark, R. (2009). Grammar for Business . Cambridge University Press.
• Roy Norris (2015). Ready for First. Macmillan.
• Roy Norris & Amanda French (2015). Ready for Advanced. Macmillan.
• Vocabulary Trainer. Recuperat , a http://www.vocabtrainer.net/
• My English Lab. Recuperat , a http://www.myenglishlab.com/courses-market-leader.html
• Financial Times. Financial Times. Recuperat, a http://www.ft.com/home/uk

Activitats d'avaluació:

Students may opt to follow a final assessment (one final exam) or a continuous assessment system (work and tests at specified times during the academic year). If the final result of the Continuous Assessment is below 5 (the passing mark) students will take the final anual exam (listening, reading, written & oral) in the official calendar date of “convocatoria extraordinària” established by the University (June or July). Students coursing two or more simultaneous subjects may have difficulties to opt for the continuous assessment of the subjects in question.

Seminars are any task (writings, case study, etc.) related to the contents of the different units along the course and there are two. All of them announced previously in class.

Tests 1, 2, 3 and 4 are all of them about the grammar and vocabulary of the units worked in class, and having a reading or a listening. The January and June exams are writings on the articles provided in each unit, links are always to be found on Moodle.

The Speaking test may be in pairs or in groups depending on the group and number of students. They may be prepared in advanced or the same day in class. On the other hand, the oral presentation will be about a topic related to the Marketing branch and in groups.

Continuous assessment:
Unit Value
Test 1 10%
Test 2 10%
January Exam 10%
Test 3 10%
Test 4 10%
May/June Exam 10%
Seminars 8%
Oral Presentation 16%
Speaking Tests 16%


Final exams (June and/or July):
Parts Value
Oral 20%
Listening 20%
Reading 20%
Writing 40%

Criteris específics de la nota «No Presentat»:
Segons normativa de la Universitat de Girona:
La qualificació de "No Presentat" exhaureix convocatòria de qualificació als efectes previstos en la normativa de Permanència i progressió en estudis de grau de la Universitat de Girona.

Students are advised against plagiarism. Any detected and proved case of plagiarism will automatically be marked as a “0” (zero).

Students following the continuous assessment can miss 3 TESTS or any evaluation task with no need of justification, except January and May/June/July exams where only a medical or work justification will be needed and accepted. Under no circumstances can any of the speaking tests, tests and seminars be taken on a different date; however, this will not affect students’ mark. STUDENTS MUST HAVE AT LEAST ONE MARK IN EACH CATEGORY; OTHERWISE, THE PERCENTAGE OF SUCH CATEGORY WILL RESULT IN 0.

At the beginning of the course students will be provided with some further guidelines on the subject. Some tests may occur on the same day; therefore, they still count as two separate missing tests.


STUDENTS MISSING MORE THAN THE 50% OF THE DIFFERENT ASSESSMENT TASKS WILL BE AUTOMATICALLY CLASSIFIED AS FINAL EVALUATION STUDENTS.