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Dra.  Muñoz Gonzalez, Monica

Personal page

Brief CV

FORMACIÓ ACADÈMICA:       

2015: PhD in Communication Sciences, specializing in Social Media and Networking and Tourism (UAO).

2010: Master's degree in Information and Knowledge Society (UOC).2008: Degree in Humanities (UOC).

2001: Master in Marketing and Tourism Communication at the EUTM (UdG).

1996: Technician of Companies and Tourist Activities in 1996 by the University School of Mediterranean Tourism (EUTM) (UdG) 

TEACHING EXPERIENCE:

2003-2022: Professor of the Degree in Tourism and tutor of TFG in tourism research. CFGS teacher and tutor in Tourist Accommodation, Travel Agencies and Event Organization and Information and Tourist Guide. EU Mediterrani (UdG)

2021-2022: Tutor of the Degree in Tourism (UOC).2018-2019: Collaborating Professor in the Degree in Tourism at the UOC, writing and teaching the contents of Information Systems Management in Tourism.

2017-2018: Collaborating Professor in the UOC's Master's in ICT, writing and teaching the contents of Social Networks and Smart Tourism.

2010: Professor of Tourism Marketing and Marketing and Marketing and ICT in the Master in Strategic Management of Tourism Companies, specializing in Cruises, Hotels and Events and Congresses. EU Mediterrani (UdG)

2004: Professor in the Postgraduate degree in Tourism & Hotel Management on (English language) of the subjects Operations Management and Planning and Commercial Management in Hotel Companies. EU Mediterrani (UdG)

2003-2009: Occupational Training Courses in Tourism (Hotels, AAVV, etc.) organized by BCNActiva in collaboration with the EUTM (UdG). 

PROFESSIONAL EXPERIENCE:

2009-2010: Collaboration with the company Ingenio S.L., in the construction of the official Tourism page of Barcelona City Council, creating, organizing and reviewing the content.

2006 - 2010: Trainer in Customer Service with the company Magma Serveis Culturals, at MNAC, Museu Picasso, Palau Güell, among others.

2001-2003: ADD Travel. Incentive and Congress organizations.

1999-2001: eDreams. Coordinator of the Travel Content department on the website.1990-1998: Administrative and Organization of Meetings and Travel.

RESEARCH EXPERIENCE

PUBLISHED ARTICLES

Fondevila-Gascon J.-F.,mBerbel G., Munoz-Gonzalez M.  (2019) "Experimental study on the utility and future of collaborative consumption platforms offering tourism related services."  Future Internet 11: 80.

Fondevila Gascón, J. F., Marqués-Pascual, J., Muñoz González, M., Polo López, M. (2019). "The impact of robotics on the tourism sector: the case of Barcelona..."  Harvard Deusto Business Research.

J.F. Fondevila-Gascón, J. Botey-López, J. Rom-Rodríguez, E. Ordeix-Rigo, M. Muñoz-González, G. Berbel, Ó. Gutiérrez-Aragón (2017). "Learning methodologies about interactivity and the mix Internet and Television: The case of HBBTV."  EDULEARN Proceedings.

J.F. Fondevila-Gascón, J. Rom-Rodríguez, G. Miotto, M. Polo-López, M. Muñoz-González (2017). "Dual Professional Training: The Connection Between Students and Enterprise."  EDULEARN Proceedings.

Fondevila Gascón, Joan Francesc; Puiggrós, Elena; Muñoz, Mònica; Mir Bernal, Pedro; Berbel, Gaspar; Gutiérrez, Óscar; Feliu, Lluís; Santana López, Eva; Rom Rodríguez, Josep (2016). "Use of social networks for hotel reservations in young people: empirical analysis." International Journal of Scientific Management and Tourism 2: 55-61.

Fondevila Gascón, Joan Francesc; Berbel, Gaspar; Muñoz Gonzélez, Mònica; Mir Bernal, Pedro; Puiggrós Román, Elena; Sierra Sánchez, Javier; Tena León, Marta; Santana López, Eva; Rom Rodríguez, Josep; Ordeix Rigo, Enric (2016). "Business Tourist Segment: Empirical Analysis in Spain about the Influence of Social Media and Smartphone in Reservations for Hotels." Advances in Economics and Business 4: 261-267.

Fondevila Gascón, Joan-Francesc; Mir Bernal, Pedro; Puiggrós Román, Elena, Muñoz-González, Mònica; Berbel-Giménez, Gaspar, Gutiérrez-Aragón, Óscar; Feliu Roé, Lluís; Santana-López, Eva; Rom-Rodríguez, Josep, Sorribas-Morales (2016). "Semantic Fields to Improve Business: the hotels case..." Fronteiras Journal of Social Technological and Environmental Science.

Fondevila Gascón, Joan Francesc; Berbel, Gaspar; Muñoz, Mònica; Mir Bernal, Pedro; Puiggrós, Elena (2015).  "Using smartphones reservations for hotels in Barcelona for a business segment: Empirical analysis."  Global Journal of Computer Sciences: Theory and Research 5.

CONGRESS COMUNICATIONS

Fondevila-Gascon J.-F., Berbel G., Muñoz-Gonzalez M. (2018). Estudio experimental sobre la utilidad y uso futuro de plataformas de consumo colaborativo que ofrecen servicios turísticos. Congreso AECIT. 16-18 de noviembre de 2018. Gran Canaria (ESP).

Berbel, Gaspar; Fondevila Gascón, Joan Francesc; Muñoz, Mónica. (2017). Social media use of fast food companies. 12th Iberian Conference on Information Systems and Technologies (CISTI). Lisboa (PRT).

Fondevila Gascón, Joan-Francesc; Mir Bernal, Pedro; Rom Rodríguez, Josep; Muñoz González, Mònica. Comunicación digital: uso de redes sociales en "Turisme de Barcelona". I Congreso Internacional Comunicación y Pensamiento. Comunicracia y Desarrollo Social. Sevilla (ESP) 2016.

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