Academic Responsible University of Girona
Dr. Lluís Prats
Facultat de Turisme Plaça Ferrater i Mora, 1 Campus Barri Vell 17071 Girona Tel. (+34)972 41 97 00
Preinscripció en línia
MTU - Master’s Technical Unit
Edifici CIAE C/ Maria Aurèlia Capmany, 38 Campus de Montilivi 17071 Girona Tel. +34 972 41 88 43 Fax +34 972 41 98 44 masters@udg.edu
Opening hours
This master’s degree has 24 subjects, divided into:
Compulsory Subjects
Subject
ECTS
Technology management of tourism information
3.00
Image and branding in destinations
Destination development
Sustainable development in tourism
Economic management of tourism destinations
Financial management of tourism products
Management skills
Management control of a DMO
Tourism management in urban destinations
Tools for land planning and landscape tourism
Networks and governance in tourism
Techniques in spatial analysis and information
Consumer behaviour and segmentation
Tourism product development
Entrepreneurship, creativity and innovation
Pricing and the marketing budget
Operational management of tourism projects
Recruitment in the development and management of tourism products
Marketing of tourism products
Practical placement
6.00
Master’s thesis
12.00
Optional Subjects
Qualitative techniques
Quantitative techniques
Tourismology
masters@udg.edu